Monday, February 11, 2008

What does it mean to be a GRI?

When you see the letters GRI as one of my professional designations, what does that mean?

Developed for members of the NATIONAL ASSOCIATION OF REALTORS® and offered through State REALTOR® Associations, the GRI designation is obtained by attending a specific, intensive series of a minimum of 90 hours of classroom instruction, covering subjects in contract law, professional standards, sales and marketing, finance and risk reduction. The subject matter has been chosen to educate Realtors® about local, state and national real estate practices that affect them and their clients. GRI courses are taught by leading real estate professionals from around the country.

In today’s competitive business environment, Realtors® (and their clients) need more than just motivation and initiative to succeed, they need the advantage of the education received in the GRI program.

The Graduate REALTOR® Institute (GRI) designation indicates to buyers, sellers and other real estate industry professionals that I have made the commitment to provide a high level of professional service to my clients by securing a strong educational foundation.

The REALTOR® Institute is more than twenty-five years old and has graduated thousands of REALTORS®. According to data in the 2003 National Association of REALTORS® Profile, only nineteen percent (19%) of all REALTORS® have earned the GRI designation.

Why Choose a REALTOR® With a GRI designation?

Buying property is a complex and stressful task. In fact, it's often the biggest single investment you will make in your lifetime. At the same time, real estate transactions have become increasingly complicated.

New technology, laws, procedures and the increasing sophistication of buyers and sellers require real estate practitioners to perform at an ever-increasing level of professionalism.

So it's more important than ever that you work with an agent who has a keen understanding of the real estate business. The GRI program has helped the best and the brightest in the industry achieve that level of understanding.

GRIs are:
· Nationally recognized as top performers in the real estate industry
· Professionally trained
· Knowledgeable
· Dedicated to bringing you quality service

A GRI can make a difference

When you see the letters "GRI" after an agent's name, you can count on receiving the knowledge and guidance you need to make your transaction go smoothly. In short, you can count on getting the best service available from a real estate professional.

Don't you deserve the best?

I earned my GRI designation in 1997. Since then, I have taken courses to earn additional professional designations. Each year, all Realtors® in Michigan take a minimum of 6 hours of continuing education. All this training and education is always approached with the basic theme – how will this benefit my customer?

So when you’re looking for a Realtor®, be sure to ask if they are a graduate of the Realtor institute (GRI).

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